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The roles of product complexity and managerial behavior on product design decisions
In a recently published article my co-author and I show that the choice of the level of centralization of product design decisions should be made contingent to the product complexity and behavioural factors of…
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Efficiencies in translating R&D and Advertising Investments into Sales and Customer Satisfaction
In a study I examined the efficiencies of nine leading consumer durable manufacturing firms in translating their investments in R&D and advertising into sales and customer satisfaction. Four firms – Ford, GM, Honda, and…
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Entrepreneurial Orientation and Firm Performance
In a study my co-authors and I propose a structure of corporate entrepreneurship in manufacturing firms, and links it to manufacturing strategy. The study also highlights the role played by product-process dynamism and competitive…
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Project Structure and Buyer-supplier Collaboration Quality in New Product Development: A US-China Comparative Study
In a study my co-author and I study how the national context (the social system) interacts with the project structure (the technical system) in influencing buyer-supplier collaboration quality, an indicator of project-level effectiveness of…
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Buyer-supplier network structure and product architecture
In a study my co-authors and I investigate the contingent role of product architecture on the relationship between buyer-supplier network structure and product quality. The hypotheses are tested on a combination of primary and…
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Environmental Innovations in Supply Network
Firms and their supply chain partners increasingly confront environmental challenges ranging from water pollution to landfill waste to climate change. In addition, they are experiencing greater pressure from customers and regulatory bodies to make…












