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Competing with Quality and Advertising Based Goodwill
Goodwill formation is a complex process and many factors influence the formation of goodwill of a firm. The implications of advertising enabled goodwill formation are reported in several articles in the research literature.…
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Economic Downturn & Inventory Management
An article published on February 9, 2009 in Wall Street Journal reported that after falling sharply for a year, U.S. inventories shot up by $6.2 billion unexpectedly in the fourth quarter of 2008, according…
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Recession & Buyer-Supplier Relationship
An article published on February 11, 2009 in Wall Street Journal reported that a grocery chain has removed from its Belgian stores about 300 Unilever products that it says are priced too high, a…
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Procter & Gamble & Car Wash Business
An article published in Wall Street Journal reported that Procter & Gamble wants to start a new business model of franchising car washes. The giant manufacturer of household staples makes products such as Pampers…
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Design Manufacturing Integration – A Complementary Asset in the Use of Advanced Manufacturing Technologies
In an article published in 2007, my co-author and I describe and test a theory of complementarities between design–manufacturing integration (DMI) and usage of advanced manufacturing technologies (AMT). This study extends prior AMT research…












